BMW, the Ultimate Driving Machine!
BMW stands for Bayerische Motoren-Werke Aktiengesellschaft (in English, Bavarian Motor Work), which is a German manufacturer of high-performance luxury automobiles and high-end touring/racing motorbikes.
BMW is the parent company of Mini and Rolls-Royce, as well as the now obsolete Rover; its proud marketing slogan is,“Sheer Driving Pleasure,” and it has a range of different luxury car platforms available to customers. BMW names its cars based on a particular number series ranging from series 1 (entry-level sedans), to 3 (compact executive car), to5 (mid-range executive sedans), to 6 (grand touring luxury sports coupes), and 7 (full-size executive sedan), also including the x3 and x5 SUV series.
BMW competes head-to-head with Mercedes, and to some extent, Audi. BMW is renowned for applying the latest technological advances to its cars, labelling its cars as having Efficient Technologies. This includes a top-of-the-line, environmentally-friendly, and powerful engine; auto start-stop function, brake energy regeneration, electric power-steering, air-vent control, gear shift indicator, and tyres with reduced rolling resistance. Aside from the precision engineering, BMW is no slacker for appointing its cars’ interior amenities; features such as high-end audio-video systems, satellite navigation, wood and leather interiors, cruise control, and adjustable power seats are standard equipment.
Because of the high standards of engineering and workmanship, BMW has a cult following of auto-enthusiasts, as well as biker communities. Be a part of the BMW family and get your own “Bimmer! We have an extensive list of new and used BMW cars, as well as similar luxury models from Mercedesand Audi, and other European cars.